“I do take London Stone reviews quite personally,” says Chris Durnford, our Customer Experience Director. Because we all feel like that, we give an individual response to every London Stone review, good or bad, posted on Trustpilot.
London Stone joined the worldwide company-review site in 2014. Trustpilot was set up by Peter Muhlmann, after his mother had difficulty buying a washing machine because she couldn't identify a trustworthy company online. Now, over 200,000 businesses are given star ratings by customers on the site. “More than just a rating,” says Peter, “Trustpilot stars signify that a company has nothing to hide, loves its customers and shares our mission to create ever-improving experiences for everyone.”
You can see why we like it, then. Other sites have been in the news for carrying fake reviews, either maliciously planted or paid for. Trustpilot is able to verify that the vast majority of those commenting are genuine customers.